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Simon Edwardson of Northacre on resonating with super-rich buyers

PrimeResi

The sales boss of London-based luxury developer Northacre explains how the firm goes about creating landmark schemes that hold appeal on the world stage, and why he isn’t worried about the prospect of further stamp duty reforms…

London has shrugged off the political uncertainty of late and continues to flex its muscles as the global centre of wealth with one of the largest populations of ultra-high-net-worth-individuals in the world. It is not a surprise, though, since the city provides not just a safe investment and a reliable place to do business, but also offers educational opportunities at some of the world’s most prestigious schools and universities, and an incomparable lifestyle.

Capital Gains: The London Properties to Invest in Now

Boat International

Whether for business or pleasure, London has a huge amount to offer potential residents. From the leafy streets of Knightsbridge and Notting Hill, to East End and City properties with superyacht marina access, wherever you choose to buy you won’t be disappointed. Plus, with an abundance of new luxury properties under construction and the pound currently cheaper against the dollar and Euro, there’s never been a better time to invest. Here’s our guide to the hottest London addresses to buy into now…

No.1 Palace Street

London property developer Northacre is now nearing completion on perhaps its grandest of projects in the capital. Ideally located beside St James' Park and opposite Buckingham Palace, No.1 Palace Street occupies a piece of the city's most desirable real estate. Seventy-two apartments are now available to buy in the historic site, whose royal affiliation can be traced back to 1860 when it hosted overflow guests of the royals as the Palace Hotel.

Property of the Week: No. 1 Palace Street

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Northacre, the ultra-prime developer, with over 30 years of creating exceptional living experiences, announced the joint agency instruction of JLL and Clifton Property Partners for No. 1 Palace Street. Both real estate agencies are leaders in sales for the Prime Central London market, and agree that Northacre is delivering remarkable quality and service to the capital’s property market.

Simon Edwardson, Head of Sales at Northacre commented: “We are delighted to have appointed Clifton Property Partners and JLL to help bring the final apartments to market and are confident that they have the expertise, foresight and network to achieve sales at this landmark development. We are creating yet another legacy scheme for Northacre with the highest quality specifications, which will become an important part of the London landscape.”