Minotti and Northacre: ‘a match made in heaven’

The Broadway Penthouse is a 4,672-sq-ft four-bedroom, four-bathroom apartment which boasts uninterrupted panoramas over some of the capital’s most recognisable landmarks. The interior is designed and decorated by Minotti London, specialists in timeless design for 21st Century luxury living.

We recently had the opportunity to sit down with Anke Summerhill, MD and Creative Director of Minotti London. We discussed their inspiration for the elegant design and bespoke furnishing of the penthouse.

What does it mean to Minotti London to collaborate with The Broadway on this apartment?

It was a total pleasure working with Northacre, one of the UK’s most renowned prime real estate developers. The project was a match made in heaven. The striking architecture of The Broadway blends harmoniously with furnishing pieces from the recent Minotti collection as well as some of the brand’s iconic pieces. Together we were able to enhance the architectural context and the striking urban setting.

What is it about this apartment that makes it stand out?

What makes this apartment so special is its very generous size together with the stunning panoramic views of the city’s landmarks. No matter in which part of the apartment you find yourself, you have a 360-degree view of the iconic London skyline. That, combined with the world-class amenities the Broadway has on offer, makes it very unique.

What inspired the design?

The biggest inspiration was the minimalist Art Deco features of the building by Squire and Partners. For example, the diamond-like windows and other geometric features in the building have a unique shape. This inspired us to use the timeless Hicks Hexagon wallpaper by Cole & Son which together with the selected timeless Minotti pieces fits in effortlessly and truly complements the space. Finishing touches, such as the beautiful Welles lighting from Gabriel Scott, turned the apartment into a truly magical space.


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